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Project | Internazionali BNL d’Italia, Supertennis

Place | Foro Italico, Rome

Date | 2016

Client | Fit- Italian Tennis Federation

Designers |
Dario Scapellato
Joseline Melfi

CHALLENGE

A high visibility space where the barrier between public and broadcast is getting minus, where the technology is apparent, bringing out the essence of TV, the monitors.

CONCEPT

A junction, a scissor hinge which ties up the 2 axes which meet in that point. A place, multimedial and real in the same time, where is exalted the topic of transparency and natural screens.

RESULT

A unique place, where masses and geometries melt together with multimediality, serving the TV. The main presence of the promenade of the foro Italico.